Music
Labels, artist managers and music companies. Digital strategy, promotion, operations, data and insights, and the products that support them.
Operations · Technology · AI
Services
CultureWorks works with music, entertainment and culture businesses on operations, technology and AI. Projects typically begin with an analysis of how the business operates, followed by strategy, implementation and ongoing support. Clients can work with us on a single stage or the full program.
01
Operations and strategy
Analysis of how the business operates, covering workflows, assets, revenue, pricing and reporting. We set the KPIs and performance reporting, and a prioritised plan for operations, growth and technology.
Typical outputs
- Operational analysis
- growth and commercial strategy
- OKRs and KPIs
- utilisation and pricing measurement
- process mapping
- roadmap
02
Technology leadership
Ongoing technology leadership for businesses without a full-time technology executive. We manage the technology roadmap, select and manage systems and vendors, structure data and reporting, and oversee delivery and support.
Typical outputs
- Technology roadmap
- systems and vendor selection
- data architecture and reporting
- delivery oversight
- ongoing support
03
AI and platform implementation
Design and implementation of AI workflows, internal tools and custom platforms, including member, customer and partner-facing products. New workflows are tested on live work with your team, then built into platforms around your processes, templates and data.
Typical outputs
- AI workflows and automation
- testing and evaluation with your team
- internal tools
- member and customer apps
- custom platforms
- ongoing support
How projects run
- 01
Analyse
assess operations and identify priorities
- 02
Strategy
set the plan, KPIs and technology roadmap
- 03
Build and test
implement a first version and test it on live work with your team
- 04
Deliver and support
roll out for full use, measure results and provide ongoing support
Sectors
Entertainment and creator platforms
Digital platforms and services connecting artists, creators and audiences.
Live production and touring
Production, equipment rental and touring businesses. Operations, assets, show preparation and pricing.
Venues, hospitality and fitness
Multi-site venues and brands. Music, customer experience and operations across locations.
Sports and community
Clubs and facilities. Membership, bookings and retention through digital platforms.